ROSS BERNARD
SENIOR CREATIVE
Hey, it’s Ross, a multidisciplinary creative.
I love to tell tales. Let’s work together.
AWARDS
Campaign Ad of the Day. MINI ‘Icon Meets Icon’ & ‘The Yes Quest’.
Campaign Ad of the Day. MINI & Dogs Trust Present: Travel Happy.
Media.Monks x Meta x Cannes Lions Young Monks Silver Award 2023.
CV/RESUME
Sometimes when you know, you know. If you’d like to get right to it, you can click here and read my CV.
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RAPHA BREVET SS26
Ultra-endurance might seem like a new realm that has grown in recognition in the last decade, but its spirit harks back to the earliest days of competitive cycling. For as long as we’ve mounted rubber tyres on bikes, we’ve been asking each other: how far, how fast? The épreuve, or ‘test’ in French, spawned audacious acts colloquialised to Audax. The Brevet card was the physical certificate of accomplishment, officially recognising those hardy trailblazers who completed these long-distance rides.
To put the 2026 Rapha Brevet collection through its paces and to go in search of this original spirit of the sport, we looked beyond the well-trodden routes and cultural comfort zones into parts of the world that, for cyclists, are only beginning to be discovered. A realm of curiosity and intrigue: an exercise in knowing exactly where you are but having no idea where the road will take you.
Campaign narrative, film VO, editorial page, social captions, CRM and paid ad copy.
Rapha 2026
Brand Editor